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ALBA IS OFFICIALLY PART OF THE
UNESCO CREATIVE CITIES NETWORK
Alba has an extensive experience in organising creative, cultural projects related to wine and food. In order to realize even further intersections, and above all to experiment new forms, contents and means, Alba became part of the UNESCO Creative Cities Network.
1. ALBA IN THE
Langhe Roero is the “gastronomy district” of Piedmont Region, thanks to food and wine products.
Alba is the most representative town of the area, which includes Bra, the town where Slow Food was conceived.
1. GROWING IN VISIBILITY AND REPUTATION
To increase the visibility and the international reputation of Alba, becoming part of the UNESCO Creative Cities of Gastronomy network.
2. CROSSING CREATIVE COMPETENCIES
To expand the potential and target of the Wine and Food Cultural Heritage, with creative activities linked to cities with different creative sectors.
3. PLANNING THE FUTURE IN A FOCUSED, GLOBAL AND COOPERATIVE VISION
To plan the improvement and development of the International Cooperation activities together with other territories with similar deep-rooted and conscious cultural identities.