How strong are our roots, as solid as the ancient walls of our castles!
They reside intertwined amidst the softness of the hills and the rocks in the monuments.


The Province of Cuneo, the biggest district of the Piedmont region has always been called “la Provincia Granda” due to its size. In it, the Langhe Roero area is a special “island” nestled within the extraordinary landscape of the south-western arch of the Italian Alps, dominated by the unmistakable Monviso mountain.

A territory consisting of a central plain area, flanked to the west by the mountains of the Alps to the east by the Langhe and Roero hills, that opens up to the north towards the Po Valley. Alba is situated in the heart of the Langhe and Roero, divided by the river Tanaro which flows through the centre.


The territory of Alba, Bra, Langhe and Roero, is not an administrative entity but can be referred to as having a “variable geometry”, with boundaries that vary depending on the reasons, goals, points of view from which it is observed. The city of Alba is the capital city of this area: with its decidedly dominating and hierarchical position, it plays the role of the primary hub of the territorial system, in terms of dimensions and functions.


In the Basse Langhe and Roero the finely cultivated vines, planted so as to follow the curves of the land, are a remarkable example of the interaction of activity between man and environment. Not far from Alba we can find the areas of Barolo and Barbaresco that belong to the Wine landscapes of Piedmont: Langhe-Roero and Monferrato included in the UNESCO World Heritage List. From the hills that rise around Alba, the vineyards descend the slopes, lapping against the houses and in the nearby of the historic Wine School they become a totally unique example of “urban park”.